Despite the recent unveiling of OpenAI's remarkable text-to-video generator, Sora, Hollywood isn't in a state of panic just yet. The introduction of Sora has reignited conversations about the potential impact of AI on the entertainment sector, particularly due to its capacity to swiftly create relatively high-quality video content from text descriptions.

Sora joins a cohort of AI-powered models focusing on text, images, and audio, each with their own set of limitations. While these tools have advanced considerably, they still exhibit flaws, prompting professionals in the entertainment industry to grapple with the delicate balance between apprehension over job security and the acknowledgment that AI capabilities have inherent limitations.

Last year's labor strikes in the entertainment industry brought concerns about generative AI to the forefront. Many professionals in the field advocate for safeguards regarding the utilization of AI models. Aubry Mintz, interim executive director of the International Animated Film Association’s Hollywood branch, noted that the animation community is already feeling uneasy about Sora's capabilities.

Mintz expressed concerns that if Sora renders roles in reference animation, concept art, and storyboarding obsolete, many industry professionals could face unemployment.

Tyler Perry informed The Hollywood Reporter on Thursday that his studio had halted an $800 million expansion due to advancements in AI, specifically mentioning Sora by name.

Blake Ridder, a British director, writer, and actor, remarked that currently, Sora's capabilities appear better suited for creating stock footage rather than film footage.